FW SS11: Max Factor & Pantene @ Twenty8Twelve

Pat McGrath dreamed up a makeup look based on a young woman's travels in New Mexico for the Twenty8Twelve show. Stylist Sam McKnight, meanwhile, opted for a slightly disheveled look for hair. "The girl is a London girl, a cool girl," he said, describing a look resembling a woman's hair one or two days after it had been perfectly groomed.

Working with Max Factor, McGrath created what she called "sunny skin" usingMax Factor bronzer. The look also incorporated brown mascara and beige eyeliner. A strong lip was created using a mix of Max Factor lipstick in Bewitching Coral and Intensely Red.

Working with Pantene products, he worked Ice Shine Volumizing Mousse into center-parted hair before blow drying and using tongs to add movement to random sections. "That's not for curl, but to smooth the hair and to give wave and body," he explained. He then loosely braided large sections of hair and used a straightener to clamp the plaits. The braids were then released and the hair gently tousled. He finished the look with Flexible Hold hairspray.

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