L’Oréal Paris VIVE Pro Glossy Style

For the high-style woman who knows what she likes, L’Oréal Paris introduces new VIVE Pro Glossy Style, a complete collection of hi-gloss styling formulas designed to smooth locks, enhance curls, boost volume and protect color.

This new complete styling collection perfectly complements VIVE Pro’s shampoos and conditioners and makes it easy to create and personalize style with confidence. Addressing all hair type needs-color-treated, curly, frizzy, or limp-new VIVE Pro Glossy Style provides extra nourishment that styles, shapes and holds hair with a glossy finish, a top-priority for beautiful hair.

This complete collection creates sophisticated, polished style with every application using the best in L’Oréal haircare technology and luxurious, professional-quality formulas synonymous with VIVE Pro.

L’Oréal Paris VIVE Pro Glossy Style collection is available February 2009 at www.lorealparis.com retailers nationwide for a suggested retail price of $4.99 each.